FENDI Unveils Exclusive Fragrance Collection

As FENDI approaches its centennial, the iconic Roman Maison unveils its most intimate creation yet: a complete collection of seven exclusive fragrances. This olfactory masterpiece isn't just a lineup of scents; it's a sensory narrative that traces the house's saga from its humble beginnings in 1925 to its current status as a global luxury powerhouse.

True to FENDI's reputation for unparalleled craftsmanship, these fragrances are composed of the finest raw materials. Orange blossom from Tunisia, bergamot from Calabria, and vanilla from Madagascar are just a few of the exquisite ingredients that make up the perfumers' palette. With an average concentration of 18%, these are not mere perfumes; they're liquid artworks. Each fragrance in the collection is a tribute to a key figure in the FENDI family saga.

This collection marks FENDI's definitive entry into the world of haute parfumerie. As Silvia Venturini Fendi notes, "The fragrance collection tells the story of FENDI from another point of view. It expresses the essence of the Maison in a different way, by telling its story in a different language."

Available exclusively in FENDI boutiques and on fendi.com from June 20th, 2024, this collection isn't just a range of fragrances—it's an invitation to experience the very soul of FENDI through your senses. It's a testament to the house's enduring legacy, a bridge between past and present, and an aromatic vision of luxury that's distinctly, unmistakably FENDI.